Grocery chain Albertsons Firms’ digital well being and wellness platform Sincerely Well being introduced a program that may enable shoppers to share information from their Apple Watches or iPhones to earn rewards factors.
Sincerely Well being gives customers entry to health-related assets and steering for establishing psychological and basic well-being objectives. The platform additionally provides a web-based pharmacy the place clients can schedule vaccine appointments and handle pharmacy prescriptions.
By the combination, shoppers with an Apple Watch Sequence 3 or later can share their exercise information with their Sincerely Well being account and earn as much as 75 factors for closing their Transfer, Train and Stand exercise rings. iPhone customers who shut their Transfer ring can earn as much as 25 factors each day.
Moreover, shoppers can earn grocery coupons and reductions by establishing a number of objectives associated to sleep, vitamin, bodily exercise and way of life. Customers can handle their information and decide what info to share.
“By integrating Apple Watch with the Sincerely Well being platform, we’re making it simple for purchasers to get worth and in addition obtain incentives for reaching their health objectives,” Omer Gajial, chief digital officer and EVP well being at Albertsons Firms, stated in a press release.
THE LARGER TREND
Customers have relayed considerations about privateness and wearable information. A research revealed within the Lancet Digital Well being in February confirmed that deidentifying information won’t be sufficient to guard customers’ privateness.
Nonetheless, many corporations are counting on wearables to assist observe and handle customers’ well being.
One other firm incentivizing customers to trace their information through wearables to obtain rewards is UnitedHealthcare, which launched UnitedHealthcare Rewards in February. By this system, eligible members might be paid as much as $1,000 per yr to finish choose duties tracked by a wearable.
Glen Tullman will supply extra element within the HIMSS23 session “Views from the Prime: Existential Disaster or Inflection Level Alternative? An Business Maverick’s Perspective.” It’s scheduled for Tuesday, April 18, at 3 p.m. – 4 p.m. CT on the South Constructing, Stage 1, room S100 B.